heiston
Tribicx designed and developed a modern B2B eCommerce experience for HEISTON, transforming a complex mobile phone parts catalog into a clear, professional, and conversion-focused digital platform.
The website is built to help distributors, wholesalers, repair businesses, and trade customers discover products, explore technical information, and connect with the HEISTON team with ease.
About the client
HEISTON is a technology-focused manufacturer and supplier specializing in mobile phone internal accessories, including replacement screens, batteries, phone covers, and related components.
With its focus on research, product development, manufacturing, and global distribution, HEISTON needed a digital platform capable of presenting its extensive product range while communicating quality, reliability, and technical expertise.
HEISTON’s official company information highlights its manufacturing infrastructure, R&D capabilities, product range, certifications, and international market presence.
Turkey
Location:Â
A Smarter Digital Platform for B2B Buyers
HEISTON approached Tribicx with the goal of creating a stronger digital presence for its B2B audience.
The challenge wasn’t simply to build an online store. The platform needed to function as a product discovery and business communication hub, allowing professional buyers to quickly understand products, compare solutions, explore technical details, and move toward an inquiry or purchase.
Our challenge
The existing B2B buying journey required a more structured and professional digital experience.
The Process
01
Discovery & Strategy
We analyzed HEISTON's product ecosystem, target B2B customers, and business objectives to establish the website's overall structure.
02
Information Architecture
Products, categories, company information, certifications, and supporting content were organized into a clear hierarchy to simplify navigation.
03
UX/UI Design
We developed a clean and technology-focused interface designed around product discovery, readability, and business credibility.
04
WordPress Development
The website was developed using WordPress and Elementor, creating a flexible platform that allows the HEISTON team to manage products and content efficiently.
05
Optimization & Testing
The final experience was tested across desktop, tablet, and mobile devices with a focus on responsiveness, usability, performance, and consistency.
Where Technology Meets B2B Commerce
The Tribicx approach focused on making a technically complex product ecosystem easier to understand.
Structured Product Experience Products are presented through organized categories and intuitive layouts, helping B2B customers find the right solutions faster.
Technical Product Information Detailed product content gives professional buyers the information they need before making purchasing decisions.
B2B-Focused UX Every interaction is designed around the needs of wholesalers, distributors, repair businesses, and professional buyers.
Global-Ready Experience The platform is structured to support an international audience and communicate HEISTON's capabilities as a global technology supplier.
A Digital Experience Built for Growth
The new HEISTON platform creates a stronger connection between the company’s products, manufacturing capabilities, and global B2B customers.
The website provides a centralized digital environment where customers can explore mobile phone screens, batteries, accessories, company capabilities, certifications, and industry information.
Project results
Better Product Discovery A more organized product structure makes it easier for professional buyers to navigate the catalog.
Improved User Experience Clear navigation and structured product information reduce friction throughout the buyer journey.
Stronger B2B Presence The new interface positions HEISTON as a professional technology and manufacturing brand rather than simply an online parts supplier.
Scalable Platform The WordPress-based architecture gives the team flexibility to expand products, categories, content, and business information.
Built by Tribicx
We don’t just build websites. We build digital platforms that move businesses forward.
From B2B eCommerce and product platforms to corporate websites and custom digital experiences, Tribicx combines strategy, design, and development to create websites built around real business goals.
Have a project in mind? Let’s build it.